Consent first: how we think about emotion-aware AI
An AI that can read emotion and speak in a familiar voice raises real questions about consent, disclosure and dependence. These are the rules we have set for ourselves.
By RUVEQ Team
Technology that perceives emotion is powerful, and power without rules tends to go wrong. Before we write the features, we write down the limits. These are the principles that shape how we build Everiko.
1. Consent before likeness
A person's face and voice are part of who they are. We only create an avatar or a cloned voice with the clear permission of the person it belongs to. No consent, no likeness.
2. Always disclosed
People should always know when they are talking to an AI. Our avatars are designed to be warm, not deceptive, and they never present themselves as a human being.
3. Privacy by default
Conversations about how someone feels are personal. We collect only what a product needs, we do not sell personal data, and we treat privacy as part of the architecture rather than a page in the footer.
4. Support, not substitute
Simulated empathy is not the real thing. A system that always says the perfect thing could make real relationships feel harder by comparison. We design Everiko to support human connection, to point people towards real help where it matters, and never to replace the people in their lives.
A perfectly empathetic machine can also be a perfectly persuasive one. That is exactly why the limits have to come first.
Why we publish this
Writing principles down makes us accountable for them. If you think we are falling short, tell us — our contact details are on every page, and our Privacy Notice explains how we handle the information you share with us today.